Redline Auto & Body
A two-bay shop drowning in phone quotes. We built an estimate request flow that arrives pre-qualified.
System 03 · Appointment + CRM
The business
A family-run repair and collision shop doing strong work on referrals, with a single-page site that had not changed in years and no way to request an estimate online.
The gap we found
Every estimate started as a phone call, and half of those calls happened while the owner was under a car. Photos arrived by text, insurance details arrived verbally, and follow-up depended on a legal pad.
The system we built
Estimate intake that collects the details up front
Vehicle, service type, photo upload, insurance status and preferred drop-off window — so the first callback is a real conversation, not a fact-finding mission.
Booking tied to real bay availability
Customers pick a drop-off slot themselves, get a confirmation, and get a reminder the day before.
Every request in one pipeline
Requests land in a CRM with status and owner, and unanswered estimates trigger an automatic nudge after 48 hours.
What changed
- Estimate requests arrive with photos attached
- Fewer interruptions during shop hours
- No estimate goes more than two days without follow-up